Back to Office of the Chief Executive Officer

Image

Geneviève Fortier Chief Executive Officer

Recognized by her colleagues and peers for her leadership and proven ability to deliver results, Geneviève Fortier strives to unlock each individual’s potential to fuel the success of the organization and its teams. As Promutuel Insurance’s CEO, she helps move the Group and its network of mutual associations forward. Her goal is to create an environment conducive to profitable growth while continuing to foster the community relationships and trust that exist between the organization and each of its insured members.

Having made the leap into the insurance industry in 2018 after a long and successful career in the pharmaceutical industry, she is the first woman to hold the highest leadership position at Promutuel Insurance since its inception 170 years ago. She is firmly committed to promoting parity and equal opportunity and being a vector for diversity and ambition.

Geneviève is passionate about good governance. She is chair of the board of Investissement Québec (IQ) and served on many boards prior to that appointment. She is also vice-chair of the board of directors of the Canadian Association of Mutual Insurance Companies and of the Insurance Bureau of Canada’s Québec Chapter.

As a dedicated philanthropist, she plays an active role in numerous community initiatives in support of youth, hope, and leadership. She chaired the board of directors of Forces Avenir, co-chaired the 2021 campaign for Centraide Québec et Chaudière-Appalaches, and continues to promote female leadership and ambition through L’effet A and Fillactive, among other initiatives.

Geneviève has been honoured with numerous awards throughout her career and was recently named one of Canada’s Top 20 Dynamic CEOs (2021); she was previously named one of Canada’s Top 5 most influential women in human resources and diversity and was a recipient of the Prix Femmes d’affaires du Québec in the big business category.

More recently, she received the highest honour bestowed by the Quebec government being inducted as a Knight to the Ordre national du Québec. This recognition underlines not only the excellence of her career and accomplishments, but also her significant contribution to Quebec society.

She is a CPHR fellow and holds bachelor’s and master’s degrees in industrial relations from Université Laval.